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Your Money is in the Follow Up

Your Money is in the Follow Up

Most business owners excel at pitching their goods or services to prospective clients, once. But, if that prospective client doesn’t immediately shout a hearty YES from the rooftops, they walk away, head hung low, and the prospective client never hears from them...
Marketing is Scary

Marketing is Scary

I don’t know of a single entrepreneur who started their business because they said to themselves, “Oh goodie, I love marketing and can’t wait to start spending time, energy, and money on marketing for my business!” Do you? Maybe you’re one of the rare ones who relish...
How to Create Content Your Audience Wants to Read

How to Create Content Your Audience Wants to Read

One of the biggest challenges I hear from my clients and people I talk with is coming up with topics and content for their newsletters, ezines, and blog posts. This is also the number one reason people tell me they don’t communicate with their tribe or community...