Last week we talked about what a business coach is and what they can do for you and your business. You may have read it and thought, yeah that’s nice, but Margie things are great and I’m growing at a steady clip.


So let me ask you this: How would you like to shorten the timeframe to success, avoid painful (and unnecessary) mistakes, and have more confidence in your decisions and path forward?

I’ll let you in on a little secret. All the top business owners have coaches; it’s how they continue to grow and deliver exceptional value. You show me a multiple six figure entrepreneur, and I’ll show you they have a team behind them that most likely includes not just one, but several coaches.

The reality is that your business is only as good as you can make it. And yes, you can definitely make it good all on your own. I mean, you ARE brilliant, so you’ve got that going for you.

But, having someone outside of yourself to help guide you in your business is what will make you great. And that leap to a great business will happen sooner, rather than later with a business coach to guide you.

For you list lovers, the reasons to hire a coach are endless. Here are just a few…

1. Set goals that will stretch you. When we set our own goals alone in our basement (or home office), we often set them too low because we’re not fully aware of what we’re capable of or what we should strive for. A business coach can show you how to set realistic development goals and improve your management and marketing skills. With their help you can clearly develop a business vision and outline the steps that will actually get you there – and beyond.

2. A different – and powerful – toolbox. A coach will come to you with many tools to help you reach the next level in a much shorter time frame than if you tried to do it yourself. It’s a coach’s job to have expertise in the many different business systems and programs available. They know it because they’ve done it. Let them teach you, and be open to learning it all.

3. Accountability, baby. It’s one thing to set goals for yourself and attempt to reach them on your own. It’s easy to make excuses and let yourself slide when you’re only answering to yourself. It’s incredibly easy to get stuck and stay stuck, despite your best efforts. But let’s face it, when you’re paying money to have someone else help you, you feel motivated (even obligated) to put more effort into meeting and then maybe even surpassing those goals. And that’s when the forward momentum builds and you see real results that exceed your wildest expectations.

4. A therapy session for your business. Oh yeah, you read that right. A business coach who is on your side, right there in the trenches with you, will be a sounding board and compassionate advocate for helping you make the changes you need to make in order to succeed. They will offer suggestions and present options that can only be found from the outside looking in. By talking your situation through with a coach, it will be easier to identify problems that have been overlooked (or plaguing you for ages without your awareness) and find ways to solve them. Breakthroughs are abundant when you work with a business coach who cares about you and your success and has the skills to guide you through the rough patches.

You have a choice. You always have a choice. In this case, when it comes to building your business, you can think of it as choosing to chug along the long bumpy road or choosing to speed along the Autobahn.

It’s absolutely your choice. It always is. But let’s face it, if you’re looking to shave off time and forgo unnecessary mistakes to get you where you want to be, then a business coach is what you need. Now, and not later.

Next week, I’ll be talking about how to hire a business coach. What to look for, and what to avoid.

Maybe you’re ready to work with a business coach now? We might be a perfect fit. Apply for a complimentary “Signature Brilliance” breakthrough session to see if we’re right for each other. We’ll talk about how to transform the way you work with clients so you increase your bottom line and work from your brilliance. Get started here.